About Us

At Kroozer, we are more than just a company; we are a testament to resilience, innovation, and an undying commitment to make a difference. Our story began in 2010, under the visionary leadership of Kocheta Innovations LLP (formerly Teknocro), with a dream to revolutionize technology and create solutions that matter. What started as an ambitious venture to develop indigenous jet engine technologies faced its fair share of challenges, much like any great journey. But every setback only fueled our determination to rise stronger.

A Vision for a Safer Tomorrow

At the heart of Kroozer lies a vision that transcends profit and products—a vision to turn inventions into innovations, transforming lab experiments into life-changing solutions for the people of India and beyond. In 2017, under the inspiring guidance of our founder, Mr. Dinesh Kocheta, we regrouped with greater clarity and purpose. This wasn’t just a comeback; it was a leap forward into a future where every product we create serves to enhance lives and bring safety to every corner of our roads.

India’s roads witness far too many tragedies—families torn apart, dreams shattered, lives lost. Behind every statistic lies a story of pain, loss, and unrealized potential. At Kroozer, we believe that no one should lose a loved one to preventable accidents. That is why our mission is deeply personal: to save lives by making roads safer and vehicles more visible.

Our Journey of Innovation

What began with a focus on motorbiking and cycling accessories has now evolved into a commitment to road safety and visibility, particularly for the most vulnerable road users—cyclists, two-wheeler riders, and pedestrians. From developing advanced aerodynamic air filters and performance-enhancing exhaust systems to creating Flamos for vehicle aesthetics, every product we design serves a greater purpose.

When the road is cloaked in darkness, when the rain clouds obscure visibility, or when fog blurs the way forward, Kroozer steps in to make sure you are seen. We specialize in safety solutions for low-visibility conditions, offering cutting-edge products that ensure you and your loved ones are visible, safe, and secure.

Our Mission: Make India Proud

India is a nation of immense potential, with human ingenuity as its most powerful resource. At Kroozer, we take pride in being an Indian Manufacturing Company, driven by a mission to make our nation proud. Our vision is rooted in the belief that every life saved, every accident prevented, is a step toward a brighter, safer India.

We are not just a business; we are a movement for road safety. Our campaign, “Be Visible, Be Safe,” calls on every Indian to take responsibility for their safety and the safety of others. Together, we can ensure that every journey begins and ends with hope, not heartache.

A Call to Action

Kroozer isn’t just a brand; it’s a promise—a promise to innovate, inspire, and save lives. But we cannot do this alone. We seek your support in our mission to illuminate the roads of India, ensuring every rider, cyclist, and pedestrian is visible and safe.

Join us in our journey. Stand with us to create roads that don’t just connect places but protect lives. Together, let’s pave the way for a safer, prouder, and more united India.

Kroozer: Innovating Safety, Illuminating Lives.
“Be Visible, Be Safe.”